Foster, Douglas <br/><br/>
Mastering marketing / 
Douglas Foster 
 - 3rd ed. 
 - United Kingdom :  Macmillan,  1994. 
 - xiii, 287 p, ill, 24 cm 
<br/><br/><label>ISBN: </label>033359570X 
<br/><br/><label>Dewey Class. No.: </label>658.8