Visual communication : from theory to practice / Jonathan Baldwin, Lucienne Roberts.
Publisher: London : Bloomsbury Visual Arts, 2019Description: 1 online resource (192 pages)Content type:- text
- computer
- online resource
- 9781350035294
- 1350035297
- 302.23 22
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Normal 21 days | City Campus UCEN | Non-fiction | 741.6 BAL (Browse shelf(Opens below)) | Available (In Transit to Openshaw) | 00194023 |
How to use this bookThe Theory Foreword: Isn't design simply all about 'the visual'?The PracticeForewordChapter One: CommunicationAims of chapter 1The TheoryIntroduction: Even natural processes have explanationsCommunication as a processSemioticsAll design is political: part oneAfterword: No more rules?The PracticeIntroductionNeville BrodyMichael BierutQuestions in summaryChapter Two: CultureAims of chapter 2The TheoryIntroduction: Everyday visual communicationWhat is culture?All design is political: part twoStyle and identityAfterword: 'Meaningful' is not the same as 'full of meaning'... The PracticeIntroductionJoan FarrerShin Azumi and Tomoko AzumiQuestions in summaryChapter Three: ConflictAims of chapter 3The TheoryIntroduction:Form versus function: Styling as communicationAll design is political: part threeThe political designerDesign under threat?Afterword: Beneath the surfaceThe PracticeIntroductionErik SpiekermannEmmi SalonenQuestions in summaryDesign/photography biographiesBibliographyIndexCredits.
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