The Manchester College
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Visual communication : from theory to practice / Jonathan Baldwin, Lucienne Roberts.

By: Contributor(s): Publisher: London : Bloomsbury Visual Arts, 2019Description: 1 online resource (192 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781350035294
  • 1350035297
Subject(s): DDC classification:
  • 302.23 22
Contents:
How to use this bookThe Theory Foreword: Isn't design simply all about 'the visual'?The PracticeForewordChapter One: CommunicationAims of chapter 1The TheoryIntroduction: Even natural processes have explanationsCommunication as a processSemioticsAll design is political: part oneAfterword: No more rules?The PracticeIntroductionNeville BrodyMichael BierutQuestions in summaryChapter Two: CultureAims of chapter 2The TheoryIntroduction: Everyday visual communicationWhat is culture?All design is political: part twoStyle and identityAfterword: 'Meaningful' is not the same as 'full of meaning'... The PracticeIntroductionJoan FarrerShin Azumi and Tomoko AzumiQuestions in summaryChapter Three: ConflictAims of chapter 3The TheoryIntroduction:Form versus function: Styling as communicationAll design is political: part threeThe political designerDesign under threat?Afterword: Beneath the surfaceThe PracticeIntroductionErik SpiekermannEmmi SalonenQuestions in summaryDesign/photography biographiesBibliographyIndexCredits.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Normal 21 days City Campus UCEN Non-fiction 741.6 BAL (Browse shelf(Opens below)) Available (In Transit to Openshaw) 00194023

How to use this bookThe Theory Foreword: Isn't design simply all about 'the visual'?The PracticeForewordChapter One: CommunicationAims of chapter 1The TheoryIntroduction: Even natural processes have explanationsCommunication as a processSemioticsAll design is political: part oneAfterword: No more rules?The PracticeIntroductionNeville BrodyMichael BierutQuestions in summaryChapter Two: CultureAims of chapter 2The TheoryIntroduction: Everyday visual communicationWhat is culture?All design is political: part twoStyle and identityAfterword: 'Meaningful' is not the same as 'full of meaning'... The PracticeIntroductionJoan FarrerShin Azumi and Tomoko AzumiQuestions in summaryChapter Three: ConflictAims of chapter 3The TheoryIntroduction:Form versus function: Styling as communicationAll design is political: part threeThe political designerDesign under threat?Afterword: Beneath the surfaceThe PracticeIntroductionErik SpiekermannEmmi SalonenQuestions in summaryDesign/photography biographiesBibliographyIndexCredits.

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