The Manchester College
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Visual communication : from theory to practice / Jonathan Baldwin, Lucienne Roberts.

By: Contributor(s): Publisher: London : Bloomsbury Visual Arts, 2019Description: 1 online resource (192 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781350035294
  • 1350035297
Subject(s): DDC classification:
  • 302.23 22
Contents:
How to use this bookThe Theory Foreword: Isn't design simply all about 'the visual'?The PracticeForewordChapter One: CommunicationAims of chapter 1The TheoryIntroduction: Even natural processes have explanationsCommunication as a processSemioticsAll design is political: part oneAfterword: No more rules?The PracticeIntroductionNeville BrodyMichael BierutQuestions in summaryChapter Two: CultureAims of chapter 2The TheoryIntroduction: Everyday visual communicationWhat is culture?All design is political: part twoStyle and identityAfterword: 'Meaningful' is not the same as 'full of meaning'... The PracticeIntroductionJoan FarrerShin Azumi and Tomoko AzumiQuestions in summaryChapter Three: ConflictAims of chapter 3The TheoryIntroduction:Form versus function: Styling as communicationAll design is political: part threeThe political designerDesign under threat?Afterword: Beneath the surfaceThe PracticeIntroductionErik SpiekermannEmmi SalonenQuestions in summaryDesign/photography biographiesBibliographyIndexCredits.
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Normal 21 days City Campus UCEN Non-fiction 741.6 BAL (Browse shelf(Opens below)) Available (In Transit to Openshaw) 00194023

How to use this bookThe Theory Foreword: Isn't design simply all about 'the visual'?The PracticeForewordChapter One: CommunicationAims of chapter 1The TheoryIntroduction: Even natural processes have explanationsCommunication as a processSemioticsAll design is political: part oneAfterword: No more rules?The PracticeIntroductionNeville BrodyMichael BierutQuestions in summaryChapter Two: CultureAims of chapter 2The TheoryIntroduction: Everyday visual communicationWhat is culture?All design is political: part twoStyle and identityAfterword: 'Meaningful' is not the same as 'full of meaning'... The PracticeIntroductionJoan FarrerShin Azumi and Tomoko AzumiQuestions in summaryChapter Three: ConflictAims of chapter 3The TheoryIntroduction:Form versus function: Styling as communicationAll design is political: part threeThe political designerDesign under threat?Afterword: Beneath the surfaceThe PracticeIntroductionErik SpiekermannEmmi SalonenQuestions in summaryDesign/photography biographiesBibliographyIndexCredits.

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