Principles of marketing / Philip Kotler, Gary Armstrong.
Publication details: Harlow : Pearson Education, c2012.Edition: Global ed., 14th edDescription: 1 v. (various pagings) : ill. (chiefly col.) ; 28 cmISBN:- 9780273752431 (pbk.) :
- 027375243X (pbk.) :
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Normal 21 days | City Campus UCEN | Non-fiction | 658.8 KOT (Browse shelf(Opens below)) | Available (In Transit to Openshaw) | 00180999 |
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658.8 KOT Principles of marketing | 658.8 KOT Principles of marketing | 658.8 KOT Principles of marketing | 658.8 KOT Principles of marketing / | 658.8 MOR Marketing for dummies | 658.8 MOR Marketing for Dummies | 658.8 NAH Webs of influence : the psychology of online persuasion : the secret strategies that make us click |
Includes bibliographical references and index.
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