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Managing marketing

By:

Palmer, Roger

Publication details: Butterworth-Heinemann, 2007.ISBN:

9780750668989

Subject(s):

Marketing management

DDC classification:

658.8 20

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Normal 21 days	Shena Simon Campus		Non-fiction		658.8 PAL (Browse shelf(Opens below))					Available (In Transit to Openshaw)			00163873

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Previous	658.8 MCK Project management in marketing	658.8 MOO Crossing the chasm : marketing and selling disruptive products to mainstream customers	658.8 MOO Crossing the chasm : marketing and selling disruptive products to mainstream customers	658.8 PAL Managing marketing	658.8 PAU Consumer behaviour & marketing strategy	658.8 SAR Marketing management for nonprofit organizations	658.8 SCH The evolution of integrated marketing communications : the customer-driven marketplace	Next

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