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The copywriter's toolkit : the complete guide to strategic advertising copy

By:

Berman, Margo

Publication details: Chichester, West Sussex, England : Wiley-Blackwell, 2012.ISBN:

9781405199537

Subject(s):

DDC classification:

659.13 20

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Normal 21 days	City Campus UCEN	Non-fiction	659.13 BER (Browse shelf(Opens below))	Available (In Transit to Openshaw)		00202122

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Previous	659.1 WIL Decoding advertisements : ideology and meaning in advertising	659.1 ZEF Advertising on the internet	659.1 ZEL ANA guide to media management	659.13 BER The copywriter's toolkit : the complete guide to strategic advertising copy	659.13 CRO The craft of copywriting /	659.132 BOW Basics advertising 01 : Copyrighting : the creative process of writing text for advertisments or publicity material	659.132 SAW Kiss & sell : Writing for advertising	Next

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