Essentials of Marketing (Record no. 22385)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00632nam a2200205uu 4500 |
| 001 - CONTROL NUMBER | |
| control field | 269529 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230628110434.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130508s2012 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781283970884 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 269529 |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Brassington, Frances |
| 245 10 - TITLE STATEMENT | |
| Title | Essentials of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Pearson Education UK, |
| Date of publication, distribution, etc. | 2012. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Marketing |
| 9 (RLIN) | 209 |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | European marketing economics |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Information resources management |
| 856 4# - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://ebookcentral.proquest.com/lib/themanchester-ebooks/detail.action?docID=5174198">https://ebookcentral.proquest.com/lib/themanchester-ebooks/detail.action?docID=5174198</a> |
| Link text | Click here to open book |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | EBOOK |
| Suppress in OPAC | No |
| Source of classification or shelving scheme | Dewey Decimal Classification |
No items available.