The Manchester College

How to create a portfolio & get hired : a guide for graphic designers and illustrators /

Taylor, Fig.

How to create a portfolio & get hired : a guide for graphic designers and illustrators / How to create a portfolio and get hired Fig Taylor. - London : Laurence King, 2010. - 1 online resource (144 pages) : illustrations - Portfolio skills. Graphic design & illustration . - Portfolio skills. Graphic design & illustration. .

Includes bibliographical references (page 139) and index.

Introduction -- What is a portfolio?: The student portfolio -- The professional portfolio -- The graphic design portfolio -- The illustration portfolio -- The cross-disciplinary portfolio -- Making sense of the marketplace: Design groups -- Advertising agences -- The editorial sector -- Book publishing --Comics and graphic novels -- Television and film -- Computer games development -- Greetings cards -- Research and cold-calling: Why research is important -- Targeting your research -- Research sources -- Creating a good portfolio: Basic approaches -- Learn to be ojbective -- The contents -- Choosing the right portfolio: The print portfolio -- The digital portfolio -- Making yourself known in the marketplace: Networking pays off -- Pitching for a presentation -- Promotional material -- Presentation pointers --Presenting your portfolio -- Post-presentation reminders.

Annotation This book shows those embarking on an illustration or graphic design career how best to put together an effective, professional portfolio. It discusses what to include and how to organize and display the work, and also advises on presentation techniques and self-promotion. Both print and virtual portfolios are covered. Deciding who to approach for work is of key importance whether you are looking for a full-time position or freelance work, and the book maps out the creative marketplace, examining the main areas of work and describing the types of position available in each, and how the commissioning process works. Tips are included from commissioners and practitioners working in magazine and book publishing, design, advertising, TV/film and beyond, as well as agents and educators. The book also features a listings section detailing online resources and publications to aid research; suppliers; specialist libraries; industry-related trade fairs; and professional organizations.

9781780670768 1780670761 1856696723 9781856696722

9781856696722

CL0500000156 Safari Books Online


Graphic arts--Vocational guidance.
Art portfolios.
Employment portfolios.

NC1001 / .T39 2010

741.6023